we make SIMRACING REAL

A pixaRacer RC race car on track beside a full-size Pirelli slick tyre

>engineered_to_win

Drive real

Drive real RC cars from a sim rig with real-life force feedback — on a track we build for you. Engineered by motorsport and sim-racing veterans. This is sim racing, made real. We call it pixaRacing, and it's our in-house, patent-pending technology.

Book an eventBecome a partner

Built by racers, for racing
and for the pleasure of driving.

pixaRacer is developed by motorsport engineers and sim-racing industry professionals. Every part of the experience is tuned with two things in mind: performance driving and fun.

Real-life force feedback

Real-world forces straight through the wheel, not a rumble effect. You feel grip, bumps, kerbs and impacts.

Motion sim, in the works

We’re working on motion-platform compatibility, so weight transfer and surface changes will reach you through the seat.

Ultra-low latency

Your inputs reach the car and its video reaches you in milliseconds, so you stay in control through every turn.

Hands-on car setup
and telemetry

Tired of in-game setup menus? Grab a screwdriver, adjust your car in the real world and feel the difference.

Ultra-wide Full HD

A live, high-resolution, wide-FOV stream from the car gives you a comfortable, drivable view in very high quality.

Be bold with your tracks

Our team builds custom-engineered circuits with LED effects, jumps and anything else you have in mind, so your customers have fun.

>pixaracer_technology

Drive real

Drive real RC cars from a sim rig with real-life force feedback — on the track you want. Engineered by motorsport and sim-racing industry veterans.

Real-life force feedback

Real forces through the wheel, not a rumble effect. You feel grip, bumps, kerbs and impacts.

Sim-grade telemetry

Review your inputs and what the car actually did on the surface, lap by lap, just as you would in a sim.

The pixaRacer control unit

See it in action.

pixaRacer cars on track at the GT World Challenge paddock in Zandvoort A driver in a pixaRacer sim rig, helmet on, next to the real RC car A GT-liveried pixaRacer RC car cornering on the circuit A pixaRacer RC car on track in front of the GT World Challenge Europe banner A visitor driving a real RC car from the pixaRacer sim rig A pixaRacer-branded track barrier with an RC car running behind it

>race_calendar

Catch it live.

Come and see pixaRacer in action at our next events.
More dates are being locked in — stay tuned.

  1. R01

    18–20Sep 2026

    GT World

    Zandvoort, Netherlands

    Fan Zone

    Next up

  2. R02

    16–18Oct 2026

    Sim Racing Expo

    Frankfurt, Germany

    With Fanatec

    Next up

  3. R03

    28–01Oct–Nov 2026

    Lucca Comics & Games

    MediaWorld Celebration Village, Lucca

    Public demo

    Next up

  4. R04

    19–22Nov 2026

    Las Vegas F1 GP

    Hilton Grand Vacations, Las Vegas

    Hospitality

    Next up

>made_in_italy

Made in Italy.
Built to go global.

pixaRacer is designed and engineered in Italy, and is being set up as an Italian innovative startup (startup innovativa). Our technology is already running at public tech demo events, and we’re preparing a progressive go-live starting in 2027.

  • ITItalian company opening soon
  • USUS company in preparation for American operations
  • LIVETech demos already running for the public
  • 2027Progressive go-live begins

>roadmap

  1. Now→2026 >we_are_here

    Tech demo events

    Until the end of 2026: public tech demos running multiple cars.

  2. 2027

    First full season

    A full season of on-site events with full grids of cars, plus the first pixaRacer venue builds.

  3. 2028

    Worldwide expansion

    Taking pixaRacer events and venues to markets around the world.

>questions

Driving real RC cars
from a sim, explained.

Yes. With pixaRacer you sit in a normal racing sim — steering wheel and pedals — and drive a real radio-controlled car in real time, watching a live, high-resolution, ultra-low-latency feed from the car itself. Real physics, real-life force feedback, not a video game.

Our proprietary pixaRacer technology connects racing sims to real vehicles, so you drive them in the real world — with force feedback based on real-world physics, which we call real-life force feedback.

Forces are calculated in real time and sent to your steering wheel up to 1,000 times per second — roughly one update every millisecond. This precision and frequency allow you to feel every single detail of what is happening to the vehicle in the real world.

Nothing of your own at an event — we bring the rigs, the cars and the track. For a permanent installation we supply the full turnkey setup. The same happens for venues: our engineering team will design, optimise and build your pixaRacer location for a turnkey business in your hands.

We do not currently sell our technology and products to consumers, because we are focused on delivering turnkey solutions to pixaRacer providers (events and venues), so that all of you can experience our tech in its best form. But we know many of you want this, and we are listening carefully.

Both. We run pixaRacer at events, launches and brand activations, and we work with partners opening permanent venues. We are already working on such projects in the EU and USA.

>get_in_touch

Let's put your brand
on the track.

Planning an event, a launch or a brand activation? Or looking to open a pixaRacer venue? Tell us what you have in mind and we'll send over how pixaRacer can make it real.

>hello@pixaracer.gg

Get the paddock notes.

Events, new locations and what we're building — a few times a year, never more.